Absurd name. Serious automation.
AI systems for business apps that finally talk to each other.
Mortadella turns repeatable work into useful automations, assistants, and connected workflows.
The premise
It should feel like a product launch because your workflow is the product.
We build the connective tissue behind sales follow-up, CRM cleanup, client onboarding, reporting, and internal handoffs. The output is not a novelty demo. It is a system your team can trust on Monday morning.
Answer engine brief
Plain English for robots, humans, and the person approving the invoice.
Mortadella is an AI automation agency for B2B teams.
We connect business apps, automate repeatable work, and build AI assistants that help teams move leads, clients, documents, tasks, and reports without the usual manual copy-paste parade.
Service businesses, agencies, sales teams, and operators.
If your team runs on a CRM, inbox, forms, calendars, docs, spreadsheets, project tools, or dashboards, we can usually find a workflow worth tightening.
Audit, build, document, manage.
We start with one annoying workflow, ship a working automation, keep the human approval points clear, then help maintain it so it keeps behaving.
Services
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AI automation services for the apps your team already uses.
Practical systems across CRM, inbox, docs, forms, calendars, dashboards, and project tools. Weird name. Useful work.
The campaign world
Weird enough to remember. Calm enough to trust.
The brand can be strange without making the work feel unserious. A deer can run the meeting; the automation still has to ship.
Process
One useful system at a time
Pick the workflow.
We start with the annoying loop everyone already knows is broken.
Ship the first version.
Prompts, logic, approvals, and app connections come together in a working system.
Make it dependable.
We document, test, monitor, and tune it so the workflow stays useful.
FAQ
Quick answers before the call.
What does Mortadella the Agency do?
Mortadella helps B2B teams automate repeatable work across CRMs, inboxes, documents, forms, calendars, dashboards, and project tools using practical AI assistants and connected workflows.
What is AI automation consulting?
AI automation consulting means finding repeatable business tasks, designing a reliable workflow, connecting the right apps, adding AI where it improves speed or quality, and documenting the system so a team can use it.
Which business apps can you connect?
We can work with CRMs, email inboxes, forms, calendars, spreadsheets, document tools, project management platforms, chat tools, dashboards, and automation platforms like Zapier, Make, or n8n.
Is this just a ChatGPT demo?
No. The goal is not a shiny demo. The goal is a dependable workflow with clear inputs, outputs, approvals, documentation, and ownership.
Do we have to replace our current software?
Usually no. We prefer to work with the apps your team already uses, then connect and improve the workflow around them.
How do we start?
Start with one workflow that is annoying, repetitive, or too easy to drop. We audit it, design the automation, and build the first useful version.
Ready when the workflow is annoying enough.